BELLBOY | HOTELS.COM

associate creative director, co-creator, writer, Expedia Group 2025

How do you re-launch a billion-dollar brand like Hotels.com? With a spokesbell. Introducing Bellboy, the new Hotels.com global brand mascot, who dances to original brand jingles everywhere from TV to social to Wordle to Penn Station to the 405 to the back of a bus in Korea. Immediately spotlit in Ad Age and Adweek with tons of fan love in the comments, Bellboy had a big debut.